Taking lots of feedback from parents into account the dull clothing company has designed this new range of clothes to meet the needs of the modern parent.
We tested the smock which is the flagship product from the range and designed to be unisex. The lovely beige colour is gender neutral and the perfect shade to suit most skin and hair colours. The lack of any picture or image on the smock also means it’ll never go out of fashion.
The smock is cut to avoid being revealing or expose too much flesh which is of course is never appropriate for a child and has the added bonus of actually hiding what sex the child is that is wearing it.
They’ve also considered the strain many family budgets are under and built in a clever Velcro system that can change the length of the smock meaning it can be used from birth right up until they go to school.
So what are you waiting for, head down to your nearest supermarket today where you will find the smock piled high near the front door for the bargain price of 99p. Amazing how they manage to keep the price so low.